Pricing is one of the fundamental pillars of business, being decisive for a company's success. When discussing national or regional pricing, several variables must be considered, in line with the commercial and economic objectives of the business. National pricing...

Distribution logistics is one of the key competitive pillars in Consumer Goods, especially in the food segment (dry, chilled, and frozen), where specific handling and shelf life are major concerns. Optimizing distribution logistics goes beyond direct logistical costs,...

The benefits sector in Brazil is estimated at around BRL 180 billion (2025), with an expected average annual growth of 9.5% over the coming years (2025–2029). This market is undergoing one of the most significant structural transformations in its history. For many...