Healthcare
At the Healthcare sector, we work with both major global players and medium and specialized companies.
- We also serve hospitals, clinics and health plans.
- Challenges that we are used to address mainly cover commercial issues, digital transformation, sales channel models, service models, customer satisfaction, operations optimization, supply chain review and cost optimization and organizational structure.
- Some examples of projects by type of challenge:
- Strategy
- Internationalization
- Portfolio management
- Digital transformation
- Marketing
- Brand positioning
- Marketing investment and promotional efficiency
- Customer segmentation
- Segmented actions
- Pricing
- Revenue management
- Trade terms
- Pricing – product/portfolio
- Pricing function implementation – processes, tools, governance, etc
- Sales
- Route to market and multichannel management
- Definition and coordination of the implementation of sales support tools
- Commercial excellence programs
- Key accounts management